Sun Tzu and The Art of War – Is it Time to Reframe?

Sun Tzu’s famous treatise on the art of war has become a bible for business people, and in particular sales people. In recent weeks I have heard many people quote Sun Tzu in meetings in a combative way as they beat their metaphorical breastplates, and this worries me.

How does the statement “all warfare is based on deception” square with the salesperson’s oft stated goal Continue reading